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The Text Message Blog
www.textmessageblog.mobi
By Bob Bentz
North Pole – Who’s the greatest businessman of all-time? No, it’s not Henry Ford, nor is it John D. Rockefeller. Donald Trump? Give me a break.
The greatest businessman of all time is, without a doubt, Santa Claus.
Think about it. His customers return year after year. He has a factory that churns out toys [...]
Today’s mobile marketing promotions are dominated by messaging via SMS and, soon to be, more MMS. A large advertising supported SMS market cannot be too far off given the success that advertisers have had with it. Other mediums such as radio, television, outdoor, and the internet are ideal solutions to be partnering with SMS.
According to [...]
Most of us have some sort of cable television and internet service and have seen rates rise rapidly in recent years. More often than not cable companies have a monopoly in the areas they serve. A quick glance at just about any cable bill will reveal vague fees and charges above and beyond the basic [...]
I am always in pursuit of a bargain, that’s for sure. I don’t care how much money I make, I like getting bargains. Isn’t that what lures all of us to factory outlets and ebay? Whatever you do, don’t get behind me in the grocery store, because I do cut coupons.
So, when I heard about [...]
I’ve been very fortunate to have owned a business in the UK since 1993. Since then, I’ve had a lot of fun during my travels there. Needless to say, it’s not all hard work when you visit the United Kingdom. The nightlife there is great and it’s always interesting to sample a [...]
The United States offers one of the world’s greatest response rates to mobile marketing campaigns, yet its percentage of receiving such campaigns remains low.
In terms of response percentage, the USA led the way when compared to the response rate to text message SMS advertisements received by mobile subscribers.
USA — 12.0%
United Kingdom — 9.2%
Italy — 8.0%
France [...]
The following article was reprinted compliments of the Mobile Marketing Blog by Advanced Telecom Services. It is a great way to celebrate the 15th anniversary of the text message. Be sure to text your friends to tell them about this momentous occasion.
by Bob Bentz
The text message celebrated its fifteenth birthday on December 3, 2007.
Like most [...]
According to the October, 2007 issue of Playboy, Samsung did a study of “text shame.” Text shame is the newly-coined term that describes if a woman later regrets having sent a text message the previous night. According to the Samsung study, 39% of those American women studied have experienced text shame.
My question is: why did [...]
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