Mobile Marketing 2008 Results

According to a study by the Mobile Marketing Association called theĀ ”2008 Mobile Attitude and Usage Study,” the top mobile marketing categories included:

  • Text-to-win or voting campaigns: 48 percent
  • Ringtone downloads: 28 percent
  • Status alerts: 25 percent
  • Sales alerts: 24 percent
  • Mobile coupons: 22 percent
  • Product information: 21 percent
  • Mobile customer care: 13 percent
  • Location-based information: 6 percent

Leave a Reply