Archive for January, 2010

Video Life Insurance

Sunday, January 31st, 2010

For some of us, it’s difficult to express our feelings.  If it’s difficult to express our feelings in life, imagine how difficult it will be afterwards!
That’s where My Heart Will comes in.  It’s an online web site that enables you to leave important documents and videos for your loved ones after you are gone.  The [...]

Even Groundhogs Love to Text

Sunday, January 31st, 2010

Punxsutawney Phil, Pennsylvania’s favorite groundhog, is the latest animal to embrace text messaging.
The program, sponsored by the Pennsylvania Tourism Office, has announced that Punxsutawney Phil will text his Groundhog Day forecast on February 2 to advise citizens on whether to expect another six weeks of winter or not.
“Punxsutawney Phil will make history this year by [...]

Miss America Chooses Text Message Voting

Saturday, January 30th, 2010

The Miss America pageant continues to make itself more modern in its approach. 
This year, viewers will be able to pick one Miss America contestant to be guaranteed to have a spot as a semi-finalist through text message voting.  Fans who watched Miss America: Behind the Curtain on Friday night at 10 pm EST found out [...]

More Celebs Join Haiti Text Message Cause

Thursday, January 28th, 2010

Morgan Freeman, Jake Gyllenhaal, Tim McGraw, Julia Roberts, Meryl Streep and Reese Witherspoon join the Ad Council and American Red Cross to launch this public service announcement to Support Victims of the Earthquake in Haiti.
Americans have poured over $30 million into a text message donation program for the victims of the Haiti earthquake.  It is, by far, [...]

Haiti Text Message Donations Deductible for 2009

Monday, January 25th, 2010

Last week, both the House and the Senate voted to unanimously approve legislation that will allow taxpayers to claim a deduction on their 2009 income tax returns for contributions to earthquake relief victims in Haiti,
even though those donations occurred in 2010.
Tax payers have until February 28, 2010 to qualify for the tax relief for donations [...]

Teens Spend 95 Minutes per Day Texting

Monday, January 25th, 2010

Young people in the United States now spend 49 minutes per day on average on their mobile phone doing things other than talking such as playing games and getting on the world wide web, according to a new
study by Kaiser Family Foundation.  Add to that an average of 33 minutes talking on the cell phone [...]

Phoning it In

Sunday, January 24th, 2010

In an unprecedented use of premium SMS text message donations, Americans have contributed over $27 million, and counting to Haiti earthquake relief victims.
 

When it comes to disaster relief for earthquake victims in Haiti, Americans are phoning it in at a record pace.

 
 

As of Tuesday, January 19, over $27 million has been donated to the Red [...]

Mobile Apps Exploding

Sunday, January 24th, 2010

According to Gartner, mobile apps recorded $4.2 billion in sales last year.  By 2013, mobile apps are projected to reach $29.5 billion in sales.
Advertising on mobile apps was just 5% of the market in 2009, but by 2013, that number should rise to 25% of the market size, or nearly $8 billion.

Hispanic Market Best for Mobile Web

Monday, January 18th, 2010

Hispanics have cell phone bills that are, on average, $10 greater than the average cell phone in the United States, thus making Hispanics one of the best target markets for mobile marketing programs.
The demographics of Hispanics help make them heavy cell phone users.  The Hispanic population tends to be younger and more urban than the [...]

Relief for Haiti Via Text Message

Sunday, January 17th, 2010

The earthquake in Haiti has made Americans familiar with a country that is so close geographically, yet so far, from the American way of life.
Tonight, during the premiere of 24 season eight on Fox, a text message took a prominent spot in the show when First Lady Michelle Obama announced the Red Cross Haiti relief [...]