Archive for August, 2010

ABC News Story on Cell Phone Use

Wednesday, August 25th, 2010

ABC News report on cell phone use by Americans, including speaking minutes per month and text messages per month.

Mobile phone designers challenged to keep up with users

Tuesday, August 24th, 2010

Mobile phone handset designers should look to social networking for inspiration to improve the management of communications on phones, says BulkSMS.com managing director, Dr Pieter Streicher. He maintains that many aspects of the mobile phone user interface haven’t changed in ten years, especially contact management and SMS functionality.
Naomi Baron’s 2009 study into mobile phone behaviour [...]

200,000 Accidents due to Text Messages

Monday, August 23rd, 2010

We’ve said it before.  Don’t Text and Drive.
Text messaging while driving is estimated to cause 200,000 auto accidents per year in the United States!
Want to know who are the biggest problems?  Adults.  47% of adults 18+ send or read a text messages while driving.

Fastest Texter Named

Monday, August 23rd, 2010

A British woman has set the world record for fast text messaging.
Melissa Thompson, 27, wrote “the razor-toothed piranhas of the genera Serrasalmus and Pygocentrus are the most ferocious freshwater fish in the world. In reality they seldom attack a human”, in 25.94 seconds.  Try doing that while driving (just kidding).
The official Guinness World Record is [...]

Text USA vs. Philippines

Sunday, August 22nd, 2010

In 2003, residents of the Philippines sent the most text messages per cell phone user, 195.  In the United States, the average cell phone user sent 13 text messages.
Fast forward to 2009.  In the Philippines, the average cell phone user sent 600 text messages per month and in the United States, it is 420.

46% of Ad Agencies Now Use Mobile Marketing

Wednesday, August 18th, 2010

Mobile media is certainly catching on when it comes to advertising agencies and their use of it.
According to a the Advertiser Intelligence Report, nearly half (46%) of the marketers and agency media buyers surveyed are currently incorporating mobile media into their advertising plans.
62% of those surveyed expect to increase their spending on mobile in the [...]

Insurance is a Necessary Evil

Monday, August 16th, 2010

If you are in business, there are some things you need to buy that you’d just rather do without, at least until you actually need them.
Let’s hope that you never need them, but that’s simply not realistic.  We all need things like insurance.
And, when it comes to insurance, it’s actually more than just health insurance; [...]

63% Use Text Messaging

Tuesday, August 10th, 2010

According to a report by ComScore, Americans are using their mobile phones more than ever before.

63% used text messaging.
30.1% used mobile browsers.
28.6% downloaded apps.

(Source — ComScore; March ‘10)

Pop Up Displays

Friday, August 6th, 2010

We’ve been doing trade shows for many years.  While some things have stayed the same in successful trade show participation, many things have changed dramatically.
One such area where great improvements have been made is in the trade show display world.  I remember lugging three large boxes through airports to get to our destination trade show.  [...]

Get Your Site Listed on Business Web Sites

Thursday, August 5th, 2010

Everybody knows that the more links you have to your web site, the higher your search engine rankings will be.  That is, so long as those links are not spammy links and not from bad neighborhoods.
Business related links are some of the best because they are from trusted sources.  One such source is Universal Business [...]