Cell Phones

ABC News report on cell phone use by Americans, including speaking minutes per month and text messages per month.

Recent studies have found that a staggering 40 percent of Hispanic adults are accessing the Internet on their mobile phones. The high mobile engagement of the Hispanic market has created a new strategy for marketers trying to reach potential Hispanic customers – mobile marketing. In particular, Hispanic women have become prime candidates for mobile marketing [...]

The Pocono Raceway in Blakeslee, Pennsylvania began using mobile marketing to their advantage for safety and convenience. The raceway has been in existence since 1968 when the first race on the three-mile track took place. Since then, the first 500 Indy race took place in 1971, and the first NASCAR took place in 1974. The [...]

According to comScore’s MobiLens study, the total number of mobile app users in the United States grew by 28% from April of 2009 to April 2010. The most sought after mobile application in this lucrative industry has proven to be the social networking apps, having increased their user base by 240% [...]

With over 270 million Americans attached to their cell phones, now is the perfect time to reach consumers with mobile marketing. As text message marketing continues to generate success for businesses around the country, it is important to understand the value of a short code. Many businesses interested in text message marketing ask the [...]

You can use an interactive SMS marketing campaign to maximize the sales turnover ratio. It is the most cost effective method of modern marketing. Keeping in touch with your prospective and existing customer is very important if you want to stay in business in the long run. Read further to know its advantages.
Widen your marketing [...]

How often do you open emails that are clearly from marketers? If you are like most people such messages will either languish in your “Inbox” or be sent directly to the trash. Unlike these messages, marketing via SMS is actually viewed by roughly 97 percent of recipients. Additionally, most of these messages, around 83%, are [...]

Interactive and broadcast messaging is taking its toll on the marketing industry. Pizza restaurants have the ability to target the mobile industry based on interactive text message programs. Their first goal is to create as big of a database as possible by using sweepstakes and mobile coupons through their advertisements.

Like Advanced Telecom Services [...]

Mobile marketing is becoming the most efficient way to connect to customers and promote products. Bar and nightclub businesses have wisely chosen to employ text message marketing as statistics show that the leading text message demographic is 21-30 years old which happens to be the same target audience for nightclubs [...]

Advanced Mobile Solutions, based in Wayne, Pennsylvania, is proud to announce the release of a cutting-edge mobile application designed to bring smart phone users the latest hockey information. The Versus NHL mobile application is an example of a successful mobile marketing campaign. The application can be accessed directly from your smart phone so that you [...]