Mobile Marketing

Advanced Telecom Services has just released a new mobile marketing video about its do it yourself http://www.84444.com platform.

Use of mobile video in the USA.
The average time spent per month increased 11% to three hours and 37 minutes, up from 3:15 a year ago. That averages out to about 6.5 minutes a day per mobile video user.
Not surprisingly, mobile TV watching skews younger. Teens (13 to 17) clocked in with the highest monthly [...]

If the words “fantasy football” and “Bloomberg” seem incongruous to you, most people would probably agree with you.  The financial media company, however, is hoping to change your opinion.
As business publications like The Wall Street Journal are beginning to move closer to traditional daily newspapers, Bloomberg is betting and on developing an app for its [...]

Mobile advertising in the United States?  Just how big is it?
I guess it really depends on whom you ask.  Listed below are the statistics from eMarketer on the size of the mobile advertising industry and the studies from several other research firms as well.

US Mobile Ad Spending, 2009-2014 (Display, Search and Message-Based Advertising; $ in [...]

Studies from the European Union five countries (United Kingdom, Germany, Spain, France, Italy) show the following results from these five countries in regards to mobile marketing.
Interestingly, over 90% of cell phone users in the United Kingdom have sent a text message to another user.

Information is never adequate and has no end to it. In this time where every person is trying to maintain tab on the activities about the world, mobile phones are confirming to be a boon that keeps us up to date on the go and at all time of the daytime or night-time. Mobile marketing [...]

Mobile marketing is a great innovative age technology that is proving profitable in making more business in all sectors. Mobile marketing proposes a very delicate sort of interactivity for connection building with our forecasts. There are unambiguous opportunities for mobile dealings to rise as clients, in this and previous surveys, specify that they desire to [...]

Guest blogger today is Priyad Sadu.
The mobile industry surely has grown quickly in the past three years. Mobile marketing allows companies in a lot of sectors to send promotional messages and vouchers via Bluetooth and SMS. Mobile marketing has experienced massive growth over the past year because of a range of technology innovations.
Mobile marketing is [...]

“When I put a message on my sign outside or my newspaper ad I get text responses. Customers come into the store with their phones open to the text message and want the special offer,” said Darrell Dickinson at Stereo Designs in Ardmore, Oklahoma, in a story told to industry web site 12 Volt News.
Dickinson [...]

Worldwide mobile advertising revenues will reach $3.5 billion this year (2010), according to research firm Informa Telecoms & Media.  Growth is anticipated to reach a whopping $24 billion in 2015.
Stimulating this growth curve is Apple and Google which have both made significant acquisitions in the mobile advertising space.  Apple’s iAd advertising platform and Google’s acquisition [...]