NBC’s Olympics Mobile platform amassed 54.3 million page views in the first ten days of the Olympics. For the Beijing games, the entire total for the 17-day event was 34.7 million. 1.3 million of those page views have been in the form of mobile streams.
NBC has to be happy. This is now the most watched [...]
No, by all accounts Tiger Woods still trails Wilt “The Stilt” Chamberlain in the category of most lifetimes sexual partners, but he broke another major record yesterday.
ESPN Mobile logged 1.1 million page views of news surrounding Woods on its mobile web site as the golfer gave his scripted apology. It was the biggest mobile video [...]
Hispanics have cell phone bills that are, on average, $10 greater than the average cell phone in the United States, thus making Hispanics one of the best target markets for mobile marketing programs.
The demographics of Hispanics help make them heavy cell phone users. The Hispanic population tends to be younger and more urban than the [...]
Smartphones generated 48% of mobile web and app traffic on the AdMob ad network in November, 2009, according to a study of its users by AdMob. A year ago, 30% of all traffic came from Smartphones.
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